About

It is your attitude, not your aptitude, that determines your altitude.

Zig Ziglar

Challenges

You can read all you want about the many challenges that confront small business owners on a regular basis, but until you personally meet them head-on, you cannot fully appreciate them.

The following is a partial list of the challenges I confronted while owning and running 12 different businesses.

I faced most of these with a high degree of success, while with others I didn’t fare as well. But having confronted them firsthand has given me a perspective that few coaches, mentors, and consultants have.

I am committed to helping you handle these challenges with ease so you do not have to go through some of the hardships that I faced.

In my own businesses I have dealt with numerous challenges:

  • Opening a startup business
  • Surviving periods of poor cash flow
  • Coping with larger nearby competitors
  • Dealing with stagnant inventory
  • Taking over a failing business
  • Attracting and hiring good employees
  • Preparing a business for sale
  • Negotiating the best lease terms
  • Training and managing staff
  • Creating eye-catching displays
  • Raising capital
  • Surviving in a recession
  • Designing logos and graphics
  • Working endless hours with little income
  • Motivating independent contractors
  • Working with incompatible partners
  • Creating corporate identities/branding
  • Dealing with governmental bureaucracy
  • Expanding through mergers and acquisitions
  • Consolidating operations
  • Designing and building-out of office/retail space
  • Finding a financially credible Plan “B”
  • Rebranding a company
  • Creating websites
  • Writing realistic business plans
  • Firing negative and ineffective employees
  • Buying out a business partner
  • Dealing with an office that was caught in a flood
  • Owning ski shops during a winter with no snow
  • Dealing with a franchisor’s unreasonable demands
  • Shoplifting
  • Adapting to the new technologies
  • Using social media effectively
  • Finding the best legal and financial advisers and vendors
  • Staying current with the latest advancements in my field
  • Building image and how best to market a business
  • Handling the rising costs of doing business